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Bangladesh Brand Forum: The Team |
Shariful also runs the first Brand Consultancy firm in Bangladesh – Brandzeal Consultancy Ltd, where he helps the clients in building brand strategy that can guide their business strategy. Some of his clients are Aarong, Grameenphone, ACI, Prothom Alo. Before starting his own
venture Shariful worked in Unilever, Novartis and New Zealand Dairy all
in Bangladesh in Marketing and in Brand Development operations. |
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Dr. Syed Ferhat Anwar is
the Chief Advisor of Bangladesh Brand Forum, and member of the working
committee for Bangladesh Brand Forum. He is also a marketing professor
at the Institute of Business Administration, University of Dhaka for
over 20 years. His general area of interest is marketing and his passion
is research. He has been involved nationally and internationally in
innumerable research works and has more than 30 international and
national publications. He has also written books on research methods and
as part of academic pursuit has published large number of cases. His
latest effort is a casebook on marketing introduced by Philip Kotler.
Ferhat has been involved with national and international organizations
as trainer and consultant. As an academic, he has been involved as a
research scholar with renowned academic institutions across the globe. |
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Toffael Rashid is an advisor to Bangladesh Brand Forum. He is British born but proudly of Bangladeshi parentage. He is a globally experienced marketing professional, currently based in Singapore where he works for international advertising agency, Lowe & Partners as Global Planning Director. In this capacity, he advises several blue chip multinational companies on their global marketing strategies. Toffael also spent 12 years working for Unilever based at various stages in the UK, France, India, & Thailand. During these assignments he had had country, continental and global responsibilities and in the process gained cultural and business experience in over 40 countries across 5 continents. He also spent 18 months with PepsiCo based in Bangkok as Director - Innovation & New Ventures; Asia.
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Andaleeb Preema is member of the Working Committee for Bangladesh Brand Forum. She is also the Visual Editor of Bangladesh Brand Forum monthly publication and Design Consultant for Bangladesh Brand Forum. Andaleeb Preema is one of the prominent contemporary artists in Bangladesh. Preema studied(BFA and MFA) art in Institute of Fine Arts, University of Dhaka and got her fellowship from Global Art Village, New Delhi in Painting. Her artistic endeavor has taken her from painting to graphic design, from web design to developing concepts for corporate initiatives. Preemas works have received high level of appreciation and commendation both in home and abroad. She was one of the feature artists at Manhattan Art Foundation, USA for 2007. She got seven grants from International Art Residencies, all over the world. Her artistic grace has not only elevated the local art scene, she has flourished in the corporate world as pioneer web and graphic designer. She served as visiting faculty for Department of Architecture, North South University during 2005-2007. Her pioneering work as Chief Graphic/Web artist for Bangladeshinfo.com started the web movement in Bangladesh. She is a freelance consultant of web, graphic and digital art and director, curator of Preema's Atelier. |
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Mr. Mushtaque Ahmed is an
advisor to Bangladesh Brand Forum and member of the working committee
for Bangladesh Brand Forum. He is a graduate of IBA, Dhaka University
and is a practicing marketing professional with 20 years experience for
working with a Multinational company and next 10 years as an
entrepreneur towards building brands in the category of Hygiene Care and
Beauty Care Products (Toiletries and Cosmetics).He has some experience
in Pharmaceutical production and Marketing operation. He is also a part
time faculty for both East-West University and IBA, where he teaches
Brand Management. |
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Dr Syed Saad Andaleeb is in the editorial board of Bangladesh Brand Forum monthly business publication. He is also PROGRAM CHAIR, Marketing Major, Pennsylvania State University (PSU), Erie, and have designed the major that is among the most popular majors in the curriculum. Recipient of numerous awards for his contribution, Dr Andaleeb is actively involved in the pursuit of knowledge creation at home and abroad, both in public and private sector. His articles and research papers have been published in the leading journals of the world. Dr Andaleeb has started the Bangladesh Development Initiative and is the editor of Journal of Bangladesh Studies.
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